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For starters, be certain the person you are ordering the fruit basket from will actually be making it and delivering it for you. It is simply not good enough to let an affiliate sales agent take your order and skim nearly 20% off your order price only to send the order to a fruit basket specialist closer to where the order is to be delivered. Just think - you wouldn't go to a restaurant and order a meal and then have the waiter run out the door and on sell your order to another kitchen - would you?
This kind of affiliate marketing is rife in the florist industry and has penetrated the hamper industry to some extent. It means that you can place your order with one local Newcastle company and then have some other mob deliver your order that you have no connection with.